Social Media Marketing
LinkedIn Marketing
LinkedIn rewards specific, opinionated writing from real people. A company page alone will not build a pipeline; employees and founders carry the reach.
- Engagement
- Monthly retainer including ghostwriting.
- Outcomes tracked
- Profile and page viewsFollower qualityInbound conversations
Included
What this covers.
Delivered by the same team that builds your site and systems, so the work is not handed between agencies.
- Company page optimisation
- Founder and employee content programme
- Document and carousel post design
- Comment and engagement strategy
- Employee advocacy guidelines
- Lead capture through DMs and forms
In detail
Who it suits, and how it works.
Best fit
B2B teams selling to a small number of high-value accounts, where credibility matters more than reach.
People, then pages
Company pages reach a fraction of what a founder profile does. We write for the people who customers trust, then adapt the same ideas for the page so both build over time.
Content that starts conversations
Specific, opinionated posts about how the work is actually done outperform announcements. Each post is designed to prompt a comment or a DM, not just an impression.
Questions
Before you commit.
- Should posts come from a person or the company page?
- Both, but personal profiles reach further. We write for the founder and adapt for the page.
- How long does LinkedIn take to work?
- Three to four months of consistent posting before inbound becomes predictable, with engagement starting sooner.
More within Social Media Marketing
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Tell us what you are trying to fix.
A short conversation is usually enough to know whether we are the right fit. If we are not, we will say so.